TLC, Hugs in Slow Motion

Channel Interstitials, 15 x 4–18 sec.

Joe Whitehead and I won a pitch for Discovery Network with an idea of slow motion hugs. The TLC channel needed some filler that felt like content, rather than branding. We also had to touch on TLC’s five content pillars. At the end of the day, who doesn’t need a hug?

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